Guide
How website lead qualification works
LeadPrior is not a generic contact form. It scores each inquiry against the business you configured, then ranks the queue so the office calls the right jobs first.
What the engine looks at
- Does the requested service match what you offer?
- Is the job in your service area?
- Is the visitor ready now, later, or just researching?
- Does the job look valuable enough to bid?
- Is this spam, a bot, or a duplicate?
Those rules live in Settings → Qualification. Forms and chatbots use the same settings. Lead scoring
Lead analysis
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High priority
Roof replacement · in service area
- Service matches what you offer
- Address is inside your coverage area
- Timeline is this month, not “just looking”
Ready to get better leads?
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